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-Scope Art Fair Review from ArtInfo.com, March 2006
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Armory Show Report: Ancillary Fairs
ANCILLARY FAIR REPORT: Coverage from New York City of events at Scope, Pulse and the L.A. Art fair, all occurring simultaneously with the 2006 Armory Show

Scope Fair
Exhibitors at the Scope Fair made up for lost time on Friday, March 10, selling works when the show opened just before noon, after getting the green light from the city’s fire department.

The building had been evacuated on the afternoon of Thursday, March 9, just before the press preview. Firemen had responded to a complaint, and upon entering the building, discovered high levels of carbon monoxide (apparently blowing in from a forklift on the loading dock) and some code violations with the sprinkler system and wiring. Scope president Alexis Hubshman and executive producer Michael Sellinger stayed in the building all night attending to those concerns, and were rewarded for their efforts with strong attendance and positive reactions on Friday.

As visitors streamed in the door for the Curators Choice reception that evening, an exhausted Sellinger downplayed the disruption and enthused about the more established galleries and new features at the fair’s 14th edition. “We try to keep it fresh by always adding something different.”

Among this edition’s innovations: selections by independent curators under the heading “Winner Take All”; Lee WellsPerpetual Art Machine of 100 film, video and new media works; and a series of performances on a “hilltop” stage of Astroturf-covered mounds. Near the stage, visitors purchased whimsical costumes designed by Moriah Carlson and Alice Wu of Feral Childe for their own prior performances, including a $100 mushroom-shaped coat from “Sherwood Forest” and a $120 Anime-inspired “Pop Jacket” used in “Kung Fu Shek.”

The very format of this show marks a divergence from the hotel setting for most of the previous editions, with the 80 exhibitors now arrayed in booths that wind through the 30,000-square-foot ground floor space at 636 Eleventh Ave., just blocks from the Armory Show.

“This kind of show works much better for someone who’s grazing, because they can see more work at once,” said Don Carroll of Jack the Pelican Presents, a returning exhibitor from Williamsburg, Brooklyn. “At a hotel fair, it can be hard to go in and out of the rooms. If a room is too crowded, sometimes collectors won’t come in.”

One of the newest galleries at Scope is Gallery 10G which it turns out is art consultant Jill Fortunoff’s second bedroom in her 19th Street apartment. She is showing work by a range of younger artists. Particularly striking are Kevin Cooley’s long-exposure cityscape photographs. There are three in 10G’s booth, two shots of Montreal, and one of Paris. They are 30x40 inches, in editions of seven, and cost $3,500 plus $350 for framing and U.V. laminating, and two have already sold. In fact, while I was sitting in the booth, Manuel de Santeren of the Guggenheim Museum sat down to talk business.

For the entire article log onto: http://artinfo.com/News/Article.aspx?a=13441
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